In regards to RE privacy, know a little about your local laws. Here on this site, we may use cookies on this this site. Every Real Estate transaction involves two parties; the buyer and the seller. Each party is required by law to disclose relevant personal information to the other party before a sale can occur. Disclosing this information includes, among others, the name and address of the buyer and seller, the property address, and whether the property is located in the buyer’s or seller’s ward (or ward if the transaction is a limited sale). In addition to this legal requirement, real estate privacy policies protect buyers and sellers from the harm of what is commonly referred to as “cyberpossession,” which occurs when another entity obtains information not intended to be released, such as a credit card number.

Contractors may use software designed for collecting personal information to create and compile a “library” of information about particular clients. Some contractors may also use automated surveillance systems that may use microphone and video equipment to observe people who come and go from your home. If the surveillance system identifies an individual who it believes may be utilizing your home or building for illegal activity, the software may use that information to identify and report the person to appropriate law enforcement authorities. In some jurisdictions, contractors may use a hidden camera in residential homes without first obtaining permission from the homeowner. Without a homeowner’s permission, a contractor may use a video or hidden camera to obtain additional information about a residential property without the permission of the homeowner.

Realtors and marketing partners may use automated online tools to access and gather data about residential property owners. The collected information may be used to target mail and telemarketing efforts to homeowners who have expressed interest in foreclosures or who have been contacted by other entities regarding real estate transactions. In addition, real estate privacy policies may prohibit marketing partnerships with companies that make use of the internet to collect additional information about residential property owners. Such partnerships may include companies that use automated online tools to obtain information about homes for sale.